Many countries have imposed a unilateral tax on digital advertising on large multinational companies. While Pillar One mitigates the implementation of future digital service taxes, those currently in place are still effective, and indirect taxes (e.g., value added tax, general service tax, etc.) are an entirely distinct matter.
- Austria: 5% tax
- France: 3% tax
- Italy: 3% tax
- Spain: 3% tax
- UK: 2% tax
The countries that joined the OECD’s two pillar program have agreed that current digital service taxes can stay in place until Pillar One is implemented, but companies subject to such digital services taxes may receive a credit against future tax liabilities assessed against Amount A (the so-called “Unilateral Measures Compromise”).
- U.S. will remove putative trade actions taken under Section 301 of Trade Act
Indirect taxes of digital services
- Many countries apply VAT/GST to business-to-consumer sale of digital services
- Sales thresholds are much lower than unilateral income taxes
- VAT rate is higher than income tax