Exploring E-Commerce Challenges and Opportunities – Part 1
In Part 1 of this interview, Withum Partner and E-Commerce Practice Co-Leader, Lonnie Bloom, sits down with Nacelle’s Founder and CEO, Brian Anderson, to discuss the challenges faced by e-commerce companies, including the impact of privacy constraints, rising marketing costs, low conversion rates and the complexities of personalization.
Exploring E-Commerce Challenges and Opportunities – Part 2
In Part 2 of the interview, Lonnie Bloom, and Nacelle’s Brian Anderson delve into the world of headless commerce technology. They discuss the drawbacks of using a traditional multi-vendor approach and address certain e-commerce challenges that cutting-edge headless technologies, like Nacelle, can effectively resolve.